From the transaction to the transformation, we guide companies through complex and critical communication phases and assist them in implementing their corporate decisions.

Successful kickoff of global AMO Transformation Practice

AMO representatives from England, Sweden, France, Russia, Switzerland, the Netherlands and Germany met up at the DAA Düsseldorf office to exchange trends and challenges in the field of change communications.

Key topics: What kind of challenges do global companies face and how can they be supported? What are the market-specific differences? And what impact do cultural and structural characteristics have?

Aim of the AMO Transformation Practice: to strengthen the international network of Transformation experts providing professional change communication on an international level.

More about AMO.

Defending Reputation in the Public Arena

Over the past few years, the significance of Litigation PR as a sub-discipline of public relations work has continuously been increasing.

This growing demand for professional litigation advice is tantamount to a regulatory environment that is becoming more and more complex for companies today. Where caution and compliance measures fail to prevent legal infringement, Litigation PR advisors will try to prevent the accused from moral prejudgement, challenging scandal mechanisms and establishing fairness in public discourse.

Deekeling Arndt/AMO has now summarised its own strategic approach to the topic in a brief report, outlining risks and opportunities for successful public relations work in times of litigation.

Challenge digital transformation

Digitalisation has evolved into a major public topic. The debate is marked by hype and a naïve belief in progress on the one hand and insecurity and fear on the other. In this confusing situation, companies are called upon to deal with the challenges of digitalisation and find the proper path towards entering the digital world. This is not so much a question of IT but rather a question of a new corporate and leadership culture.

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Successfully implementing corporate changes

Change communication needs to achieve more than just informing managers and employees of upcoming changes in the company. As a moderator of the change, it creates a dialogue between the different stakeholders, integrates specific employees in the change process and minimises resistance. Modern change communication categorises, interprets and clarifies. In short, it shapes the perception of the change process.

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Taskforce for restructuring

In spite of the current favourable economic conditions, restructuring is still the order of the day – primarily as a result of political and technological developments. This is a matter of adjusting entire business models on one hand, while scaling down organisations and processes on the other. The process has been steadily increasing in complexity. Virtually all of the divisions in the company are now affected. As a result, the number of stakeholders to be taken into account is also growing.

Our taskforce helps you carry out communications tasks and ensures that your restructuring plan is implemented as a supervised, controlled process.

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In dialogue with politics and society

The days of 'back-room lobbying' and the informal approach to collaboration between business and politics are over. In today's world, where politicians, the media, social groups and links to social media are so intertwined, the willingness and ability to engage in a broad-based social and political dialogue is a key requirement of organisations and an absolute must for corporations to survive on the capital markets.

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Corporate Reputation Value Drivers: A Global Report by AMO

The AMO network is proud to share its brand-new study "What price reputation?". In a world of growing complexity and rapid-fire stock market volatility, investors are increasingly sensitive to company reputations. When times get tough, it is the companies with stronger, more balanced corporate reputations that will ride the storm most effectively, protect value and come out on top.

But this has remained hard to examine, difficult to pinpoint and impossible to measure in any comprehensive way, until now. The report reveals for the first time the individual components of corporate reputation that are creating most value for the world’s leading blue-chip companies and is essential insight for all concerned with the management of the critical assets that are corporate reputations.

Read our press release. Or download the report.

AMO featured in new branding

Our membership of AMO, the globally leading network in corporate and capital market communciations, is now also featured in our new logo. With the name Deekeling Arndt/AMO, plus "strategic advisors", we are emphasising our close connection to the group, our international focus and our self image as a strategic communications consulting company.

More on AMO.

"What do these values have to do with me?"

In many companies and major industrial groups, a cultural transformation often begins with the declaration of new corporate values. But managers often react to announcements of cultural transformation with hesitation and skepticism. This attitude is due in part of their own concept of management.

Read more in an essay written by Egbert Deekeling (first published in the employee magazine FOLIO, 01/2019, reprinted with kind permission of EVONIK).

M&A Odyssey: A communicator's guide to foreign investment reviews

Communicators play a more central role than ever before in getting cross-border deals done. Charting a path through changing regulations, new political realities and local nuances is vital to any successful transaction. AMO has created a communicator’s workbook to help global leaders begin to understand what works and what doesn't around the world.

Check it out here or read more.

Foreign investments must become articulate politically

With the announcement of more control of foreign investments in Germany, it is once again obvious how important it is that businesses and investors are politically articulate. Foreign companies and investors do not operate in a media and public vacuum. They are part of the German and European public debate. Anyone who cannot explain entrepreneurial actions, does not communicate decisions openly and is therefore unable to engage in dialogue with politicians and the public will find it increasingly difficult in future to realise and secure their investments.

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Investors' perspective: No outperformance without reputation

The capital market not only focuses on figures and strategies. The company's reputation is equally as important – without acceptance, there can be no economic success. This is mainly due to the critical view of the opinion-forming public on economic decisions and the resulting political pressure on companies. For communications this means that companies cannot focus solely on the capital market, they have to see themselves as part of the society. CEOs and chairmen of the board, in particular, have to explain their business decisions in a wide context and seek dialogue on new platforms. How businesses handle these growing demands and potential areas of improvement is the topic of a current DAA trend study.

Read more about the results of the study or take a look at our video.

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